I want them all! - Prada Sunglasses S/S 2010 Collection 'Postcards'

These sunglasses were worn by the models at the Spring/Summer 2010 show. Each of them is dedicated to a different summer city: Paris, London, Lisbon, Manhattan, Los Ángeles and Milan. They are €160.

PD: They'll be available this month.

Prada is always the answer

The Prada Spring/Summer 2010 collection was one of my favourites. Lots of innovative details and surprising leitmotifs.

Details:





original images from Vogue UK

The ad campaign:
with Rasa Zukauskaite by Steven Meisel

T-Post, a magazine you can wear, and Prada buildings in your outfits

What is T-Post?: Offbeat news + graphic t-shirt = T-post, the world’s first wearable magazine. Every six weeks, subscribers receive a new t-shirt in the mail. News story on the inside. Artist interpretation on the front. All-around conversation piece.

A great idea, don't you think? I love it. In order to receive your magazine+t-shirt you have to subscribe to it, like a normal magazine. The only different thing is that the magazine talks about one particular subject every issue and you receive a t-shirt illustrating that subject. The subscription is 19€ per month, you specify your size, and give your address, and voilá! Every six weeks a new and totally unexpected t-shirt at your door. You won't know how the t-shirt looks until you receive it. They only print the t-shirts according to the susbcribers they have, so you won't find that tees anywhere else.

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¿Qué es T-Post?: Noticias interesantes + una camiseta = T-post, la primera revista del mundo que puedes llevar puesta. Cada seis semanas los subscriptores reciben una nueva camiseta en el buzón con un nuevo número de la revista dentro.

Es una idea genial, ¿no os parece? Me encanta. Para recibir la camiseta-revista tenéis que suscribiros, como una revista normal. Lo único diferente es que la revista está orientada alrededor de un tema particular, que cambia cada nuevo número, y que recibes una camiseta que ilustra ese tema. La suscripción vale 19€ al mes, especificas tu talla, dices tu dirección, y voilá! Cada seis semanas una nueva y totalmente inesperada camiseta. No sabrás cómo es la camiseta hasta que la recibes, y además hacen sólo camisetas para los suscriptores, así que no las encontrarás en ningún otro sitio.

Some of my favourite T-Post tees:



Wear the Prada buildings:
You know Miuccia (or her team) always have great ideas. The latest, these new t-shirts decorated with the plans of the buildings of the most important Prada boutiques.

Ya sabéis que Miuccia (o su equipo) siempre tiene ideas geniales. Lo último, estas camisetas decoradas con los planos de las boutiques de Prada más importantes.

credit


New Jean Paul Gaultier Campaign at Twitter:
It seems that everybody has twitter already... I still don't understand what's so amazing about it. I like it at some cases, as live updates from fashion shows (it is so helpful), and exclusive news... It will be like bloglovin', at first I didn't like it and now I think it is one of the best tools ever. I highly recommend it, seriously.

Well, I just wanted to tell you that the campaign for Jean Paul Gaultier's new parfum is taking place in Twitter, where the two characters that star in the ad (Michelle Buswell and Robert Perovich) are having a conversation.

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Parece que ya todo el mundo tiene twitter... aún no comprendo muy bien qué tiene de genial y maravilloso. Me parece útil en algunos casos, como por ejemplo las actualizaciones en vivo durante las semanas de la moda, las noticias exclusivas... Me pasará como con bloglovin', al principio no me gustó pero ahora lo uso muchísimo, es uno de los mejores inventos en mucho tiempo. Lo recomiendo.

Todo esto era para decir que la campaña del nuevo perfume de Jean Paul Gaultier se está llevando a cabo a través de twitter, donde sus dos protagonistas (encarnados por Michelle Buswell y Robert Perovich) se intercambian frases de todo tipo.

Good things to know

-Scott Schuman's (The Sartorialist) camera is a Canon EOS 5D Mark II.

-The trend for Spring/Summer 2010 is: surfers.

-Miuccia Prada is a genius. Neoprene coats? Yes. Glass dresses? Yes. People lying on the beach prints? Yes. I never thought that neoprene would make a good fabric for wearable clothes.

style.com

- V magazine in Spain is out! You can buy it on the newstands.

-Duyos S/S 2010 was one of the best collections I've ever seen.
Duyos’s show was one of my favourites. It reminded me a little of Sonia Rykiel, you know, that bathsuit with flowers I deeply wanted to have.

The collection is beautiful, I love the prints, the accesories, (where can I buy those sunglasses? they are lovely! Very “Miss Dior Chérie” à la Sofia Coppola), the big paillettes, the tops, the bows on the back… well done, Duyos!!

Check the rest of the collection and photos in high resolution in my blog for POP, Missatlaplaya + POP




all photos by me. Check the rest here