Magazines they are a-changin'

This month's been a surprise seeing how almost every spanish fashion magazine has redesigned their layout. They've changed fonts, the proportion between images and text... I don't know if it's just that I care about that kind of things (good art direction is vital), but it's true that it makes you see the content differently. And if that layout change is accompanied by an improvement of the contents, well, then it's just awesome.

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Este mes ha sido toda una sorpresa ver que casi todas las revistas españolas habían rediseñado (aunque sea mínimamente) la maquetación. Cambios en tipografías, proporción de las fotografías y el texto... No sé si es porque yo me fijo mucho en esas cosas (una buena maquetación es vital), pero lo cierto es que te hace ver el contenido de otra manera. Y si ese cambio en la dirección de arte viene acompañado de un giro en los contenidos (mejorándolos), ya es genial.

Vogue Spain

Vogue Spain covers are usually very dull. Even though the september one with Miranda Kerr was really pretty, they stuck to their scheme (the same models, classic cropping, etc). Nevertheless, the october cover is a 180º turn. When I saw it, I thought: "This can't be Vogue Spain". But it was. An amazing cover, uncommon, strange frame and fantastic, two models... And in black & white!

If they keep making covers like this, it will be great.

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Normalmente las portadas de Vogue España no dicen nada, te dejan indiferente. Aunque la de septiembre con Miranda Kerr era muy bonita, continuaban en su línea (planos medios, clásicos, etc). Sin embargo, la portada de su número de Octubre es un giro de 180º. Cuando la vi, pensé "Esto no puede ser Vogue España". Pero sí, era Vogue España. Una portada increíble, fuera de lo común, con un encuadre extraño y fantástico, con dos modelos... ¡Y en blanco y negro!

Si siguen así, será todo un gusto.


Elle Spain

In Elle Spain they had good articles and good editorials from time to time, but they never took risks, and published content of very poor taste sometimes. It seems the change in the direction (the editor in chief resigned after quite difficult problems), is changing things radically. You just have to see their latest two covers (one below) and compare them with the ones they used to make (see them here) They are stunning. Now THAT is a fashion magazine! If they don't make the traditional special issue on december featuring a naked "celebrity" covered in Swarovsky crystals, it will be a good sign.

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En Elle España tenían algunos buenos artículos y de vez en cuando buenas editoriales, pero no arriesgaban nada, y en ocasiones, rayaban en el mal gusto. Parece ser que con el cambio en la dirección (la editora jefe dimitió tras duras polémicas), las cosas están cambiado radicalmente, y muy para bien. Sólo hay que ver las últimas dos portadas (abajo veréis la de octubre), y compararlas con las que solían hacer (ver aquí) Son realmente buenas ¡Esto sí es una revista de moda! Si en diciembre no sacan la tradicional portada con cristalitos Swarovsky sobre alguien desnudo, será buena señal, podemos respirar aliviados.

Marie Claire Spain
Changes in design. If I already liked it, now I like it even more! /// Cambios en la maquetación. Si ya de por sí me encantaba, ¡ahora todavía más!



Vanidad

Vanidad's case is different. They changed looks some months ago. The magazine used to have black edge (awesome!), and the pages had a very chic allure. They changed everything, and although I still like, I prefer the old version...

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El caso de Vanidad es diferente. Cambiaron de look hace ya meses. Antes el canto de las revistas era negro (absolutamente genial), y tenía un look muy chic. Lo cambiaron todo, y aunque me sigue gustando, "El formato antiguo de Vanidad molaba mucho más"... (como dice el grupo de Facebook)

all images scanned by me (except for the Vogue cover)

Playing at Glamour

Yesterday Glamour organized an event to show us their brand new website. Creating (and managing) the website of a magazine is not easy at all. They must avoid just copying the contents of the magazine into the site every month, and they must not forget the essence of the magazine, which must be reflected on the website. To take care of a website every day you need a very good team. Condé Nast has it. We saw it with the renovation of the Vogue website, a huge improvement. And now with Glamour. The design is fantastic: cheerful colours, pics from the latest events, really useful tutorial videos (the beauty videos are a total success!)…



Let’s talk about the event. The invitation was very mysterious: we were invited to play a game… but what wind of game? We had various theories: a petanque tournament à la Chanel, a gymkana, and a treasure hunt (which I suggested, can you imagine searching for a pair of Louboutin in the Vogue wardrobe?) When we arrived at the Condé Nast offices, we saw that we were going to play a Shopping game, a board game similar to Trivial Pursuit, but only with fashion questions (I talked about it some months ago).


Susana and Sonia (from Condé Nast Digital)

We had to play in pairs. Ariadna from Fashionisima and I sat together, and Jose Luis from Vogue (Esmoquin Room) was our “godfather”. Next to us were Mayte de la Iglesia and Raquel (Gratistotal). Raquel knew all the answers, but as Ariadna and I chose the highest rated questions, we won!! At the other table the winners were Chema and Petitececile. There were all kind of questions, even one that was wrong in the game, Ariadna discovered it. The game said Lara Stone was german, but she was actually born in Netherlands!

Mayte de la Iglesia being interviewed.

It was a very fun evening!

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Ayer la revista Glamour organizó un evento de presentación de su nueva web. Hacer (y manejar) la web de una revista no es nada fácil. No hay que caer en la trampa de simplemente digitalizar todos los contenidos de la revista cada mes, ni tampoco hay que olvidar la esencia de la revista, la cual debe reflejarse en la web. Para llevar día a día la web de una revista se necesita un buen equipo. Y en Condé Nast lo tienen. Lo hemos visto con la renovación de la página de Vogue, un cambio sin duda a mejor. Y ahora con Glamour. El diseño es fantástico: colores alegres, fotos de los últimos eventos, vídeos con tutoriales muy útiles (los de belleza han sido un éxito)...

Pero vayamos al evento. La invitación fue muy misteriosa, nos invitaban a jugar... ¿pero a qué? Las teorías apuntaban a un posible torneo de petanca estilo Chanel, a una gymkana y a una búsqueda del tesoro (que sugerí yo, ¿os imagináis buscar unos Louboutin en el almacén de las oficinas de Vogue?). Al llegar vimos que se trataba de una partida de Shopping, un juego de preguntas al estilo Trivial Pursuit pero de moda (hablé hace tiempo de él).

Había que organizarse por parejas. Ariadna de Fashionisima y yo nos sentamos juntas, y Jose Luis, de Vogue (Esmoquin Room), era nuestro "padrino". A nuestro lado estaban Mayte de la Iglesia, y Raquel (Gratistotal). Raquel las sabía todas, pero debido a que Ari y yo elegimos todas las preguntas con el precio más alto, ganamos!! En la otra mesa ganaron Chema y Petitececile. Había preguntas de todo tipo, incluso una cuya respuesta estaba mal en el juego, Ariadna lo descubrió. El juego decía que Lara Stone era alemana, pero en realidad nació en Holanda!

Fue una tarde muy divertida, con bloggers la diversión está asegurada!

Fotos de Julio Gamboa para Glamour

Patricia Nicolas Jewellery Giveaway!

Patricia gave me a new accesory to do a giveaway on the blog. It's this amazing ring from the Animal Instinct collection.



If you want to participate, follow these steps:
- Follow Patricia Nicolás blog

- Post a comment on this entry writing your email. It's important. NO EMAIL, UNVALID ENTRY.

You'll be able to participate until May 26th. The winner will be chosen randomly and will be announced on May 29th. This giveaway is for residents of everywhere :)

Patricia Nicolás designs (the Baroque Poem collection) were featured in the March 2010 Vogue Spain issue, along with the beautiful jackets created by Marina Conde. The editorial is great, don't you think?

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Patricia me ha ofrecido un nuevo artículo para sortear en el blog. Se trata de este genial anillo perteneciente a la colección Animal Instinct.

Para participar sólo hay que seguir estos pasos:
- Seguid el blog de Patricia Nicolás
- Dejad un comentario en esta entrada con tu email. Es importante. SIN EMAIL, EL COMENTARIO NO SERÁ VÁLIDO
Podéis participar hasta el día 26 de mayo. El ganador será escogido al azar y lo anunciaré el sábado 29 de mayo. El sorteo está abierto a participantes de todo el mundo.

Los diseños de Patricia Nicolás (la colección Baroque Poem) aparecieron, junto a las maravillosas chaquetas diseñadas por Marina Conde, en el número de Marzo 2010 de Vogue España. ¿No son preciosas las fotos?

Baroque Poem


Boyfriends

Hey, Jimi
Vogue Spain March 2010
with Anja Rubik by Patrick Demarchelier




scanned by zhana & clo from tfs

Good luck! :)

Braids

Unfortunately, the effect looks much cooler if you have blonde hair. Sometimes I wish I was blond. Nevertheless, I'll try one of these looks anyway.



From Vogue Belleza Spain (May 2010). With Anja Rubik, photographed by Claudia Knoepfel and Stefan Indlekofer.

scanned by me from Vogue Belleza Spain

February Events: Tea Party at Vogue, Special Davidelfín collection for Yoox, and the art escapade

February's been one of the busiest months ever. I've had lots of events and no time to talk about them. I though I should dedicate a post to them.

Tea Party at Vogue


Vogue organized a fabulous tea party for bloggers in which they showed us the new Vogue website. The decoration was amazing, a mix between Marie Antoinette and Alice in Wonderland. Perfect for me! I loved it. Thanks to the people at Vogue.




photos by me and vogue.es

Davidelfin for Yoox


Yoox celebrated their tenth anniversary with the launch of a Davidelfin special collection. His brand was also born ten years ago, so he created ten looks that represent Davidelfin's look. The fantastic people at Yoox showed us (the bloggers) the collection in an afternoon tea with a very cool cake. We talked with David Delfín for what seemed hours, and now I can assure you that he's a very nice person, always laughing and telling us funny anecdotes about his childhood.

Yoox, an online fashion shop with lots of amazing products, knows the blogging world quite well, remember the presentation I attended? Their offices are awesome.

You can check (and buy) the collection here, and listen to the song Bimba sings, it's very beautiful! She wrote it for David.




My favourite items:





Art in ARCO

Some photos I took at ARCO (massive art exhibition in Madrid)



Yes, Marina Pérez was there too! That photo is from an editorial featured in Vogue Spain, and the artwork is by Susy Gómez (thanks for the tip, Delia)




all photos by me, unless otherwise stated.

This post has no title. I forgot where I left it. It was something about a dog wearing glasses

A covetable piece
I do think that fashion is art. In all those years I've been seeing clothes that are masterpieces. Like this body by Stella McCartney. It may not be easy to wear, but isn't it beautiful?

scanned by me from Elle UK february 2010

Vogue Spain has good news for us
- New website. I love the layout, it's much better than the previous one.


- These pretty t-shirts

I need the one with the dog, it's so cute! hahah



- An editorial featuring Chanel Iman wearing clothes by spanish designers... yes! See how spanish fashion is quite good too? It wasn't that difficult. Chanel Iman is wearing an Amaya Arzuaga skirt in this photo.

Vogue Spain February 2010
Photographed by Michelle Ferrara
credit